S58 Marketing Manager, Cosmetic

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[Cosmetics,English,luxury,branding,promotion]

Main Responsibilities:

  • Establish marketing plan for new branding in China
  • Manage all activities related to branding
  • Devise online and offline channel sales promotion projects, integrate large-scale promotion activities, including themes, brand story, promotion materials, etc.
  • Set product positioning, write pitches, propose and/or edit key messages
  • Extract brand key elements, define brand communications, and down to product packaging details
  • Execute and monitor social media, press, blogs, and deal with media in person
  • Assist promotion and implementation of online sales plan
  • Analyze customer activity data, optimize cost of old and new customer retention
  • Effectively use and manage marketing expense

 

Qualifications:

  • BS or BA degree or above
  • Great English communications
  • Preferable 28-38 years old
  • At least 5 years marketing related experience in cosmetics, 2 years in management position
  • Good coordination skills and attitude for high efficiency
  • Willing to make personal commitments

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